Music Tech Summit

As the nature of how music is created and distributed in Canada is undergoing extraordinary change, we aim to provide CMPA members and other representatives of the Canadian Music Industry with educational opportunities to help them stay on top and ahead of digital trends. To achieve this goal, our CMPA Music Tech Summits feature pitch sessions from local start-ups and presentations and product demo sessions from the world’s top music technology companies.

Next Music Tech Summit: October 24, 2017

Schedule at a Glance:

10: 15 AM – The Share of Ear Study – Canadian Edition
Presenter: Laura Silvia, Edison Research

At January’s CMPA Music Tech Summit, Laura Silvia presented Share of Ear®, the ground-breaking study from Edison Research, which provides a consistent measurement of all audio consumption, including AM/FM radio stations, online radio stations, podcasts and even listeners’ own music collections, in the United States. She returns to our next Summit to present finding from the first edition of the Canadian Share of Ear®.

10:45 AM – Smule
Presenter: Derek Cournoyer, Smule

In 2008, Smule set out to create apps that enabled anyone to create, discover, love and enjoy music. Today, 1.5 % of the world’s population (that’s 125 million people and counting) have used Smule’s apps. And they are creating communities, meeting new like-minded friends, and having fun making music together on Smule.

11:10 AM – BuzzAngle
Presenter: Jim Lidestri, BuzzAngle

BuzzAngle Music provides the latest technology to produce industry-leading music charts. Never before have music industry professionals and music lovers been able to select and create the ranking charts that are most pertinent to them.

11:40 AM – Social Media and Your Brand
Presenter: Loa Fridfinnson, Activ8 Inc.

Does your social media need a boost? Loa Fridfinnson, an Integrated Marketing Professional with over 17 years of experience working with small to medium sized private and public companies, will show you how to create compelling content to attract your audience, gain followers/fans/brand loyalists/influencers, and track important metrics.

12:30 PM – Lunch

1:15 PM – The Future of Music in Gaming
Moderator: Mark Jowett, Nettwerk Music Publishing
Louis-Philippe Caron, Worldwide Music Licensing Coordinator, Ubisoft
Steve Schnur, Worldwide Executive and President of Music, EA Games
Trevor Morris, Composer for Video Games, Films
Mishelle Pack, Sony/ATV Music Publishing Canada

With great storylines and the perfect soundtracks to match, the popularity of video games is no surpise, but what does the future hold? Nettwerk’s Mark Jowett, along with a panel of industry experts, will discuss recent changes and future trends (VR/AR) in gaming, and the impact they will have on the music creation process.

2:20 PM – Itsme: 3D Avatars
Presenters: Pete Forde, itsme

Ever wonder what it would be like to have your own 3D digital avatar? Pete Forde from itsme™ will be at our Summit to show you how to create a 3D avatar and how avatars can be used for marketing purposes for songwriters, musicians, and other creators.

2:30 PM – GraysonX: The Future of Immersive Sound
Presenters: Louise Upperton & Dave Sorbara, Grayson Matthews

A revolution in immersive content is coming and it’s shaping a new way of storytelling and creating a whole new way of experiencing music and sound. The quality of immersive content hinges on creating music and sound that matches or surpasses the visual component. In a VR experience, the mandate for music and sound is to create a sonic landscape that makes the viewer feel as though the experience is real. Louise Upperton & Dave Sorbara will provide an overview of Grayson Matthews and their current projects at our upcoming Summit.

2:40 PM – Music Publishing Export Study
Presenter: Lisa Freeman, Independent Consultant

3:10 PM – Reception